beer

Cheers! McCormick Place Now Has Its Own Branded Beer

Hello readers, The craft beer movement is moving into McCormick Place. North America’s largest convention center is now also the first in the country to have its own branded beer using hops grown on the building’s rooftop. McCormick Place Everyday Ale made its debut at the Chicago Auto Show the weekend of Feb. 11 and 12. It’s described as a “refreshing Session Ale with a light malt backbone and hopped with Citra, Amarillo and Cascade hops.” The brew is an example of SAVOR…Chicago’s commitment to providing culinary excellence to the convention center since taking over operations in 2011.

Prost! Give Your Group a Real Oktoberfest (without the Plane Tickets)

Hello readers,

It’s that time of year again—time for Oktoberfest! But, no need to go to Germany to give your group an authentic experience. Hofbräuhaus Chicago, the microbrewery, beer hall and restaurant that’s part of Rosemont’s MB Financial Park, is a direct affiliate of the original location in Munich and will be hosting an extensive celebration of all things Bavarian from now through Oct. 23.

Vibrant Asbury Park Hotel Will Stun Guests

The dynamic city of Asbury Park, N. J., is set to open a new hotel in spring 2016—the first opening in the area in more than 50 years. 

The Asbury, a product of the real-estate company iStar, combines the Victorian-era history of the era with its vibrant social culture.

The project is a collaboration between David Bowd, known for creating the Salt Hotels brand, and Anda Andrei, iStar’s creative lead for the Asbury Park redevelopment project and the former design director for the Ian Schrager Company. 

HHRVB Debuts Parody Ad Campaign

The Hershey Harrisburg Regional Visitors Bureau recently jazzed up its advertising campaign for the fall season with a name of “That’s a Fact,” which showcases the area’s top autumn assets in a fun, creative way.

Winter Is in the Air

All planners know the importance of looking ahead—the earlier the details fall into place, the less stress one has to deal with as the event nears.

A smattering of event venues have started holding receptions decorated for holiday parties to give planners an idea of what a holiday event would look like there and to have soirees booked far in advance. We know Christmas in July sounds crazy, but it really is a planner’s dream. With all the heat and sunshine, winter feels light-years away.

Evanston's New Venues Prove Everything is Cooler by the Lake

IN THE LAST FEW YEARS, Evanston has earned some serious cred as a destination just outside Chicago with all the perks of the big city and small town combined. It started with food, of course, with the entrance and incredible success of sustainable restaurant Found Kitchen and Social House (run by Morton Steakhouse heir Amy Morton). Now, with a flurry of new restaurants and the opening of several unique event venues, Evanston has become the latest all-in-one hub for the city residents, tourists and, yes, even groups.

Dining Out

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