• Beyond the Border: Wisconsin's Ridge Hotel

     
    FROM THE Spring 2017 ISSUE
     

    It's Cooler by the Lake

  • Beyond the Border: Wisconsin's Ridge Hotel

     
    FROM THE Spring 2017 ISSUE
     

    It's Cooler by the Lake

  • Beyond the Border: Wisconsin's Ridge Hotel

     
    FROM THE Spring 2017 ISSUE
     

    It's Cooler by the Lake

  • Beyond the Border: Wisconsin's Ridge Hotel

     
    FROM THE Spring 2017 ISSUE
     

    It's Cooler by the Lake

Following a recent multimilliondollar, top-to-bottom renovation, the Ridge Hotel was awarded the Hospitality Impact Award from the Visit Lake Geneva CVB last fall.

“The Ridge guest experience now [offers] the latest technology and a contemporary, upscale design that previously was not available in our market,” Visit Lake Geneva President and CEO Darien Schaefer has previously said in honoring the boutique property for its positive effect on drawing tourism to the southern Wisconsin town. “Rebranding the property has expanded the guest demographic to include millennials and young professionals, which benefits the entire area and helps establish Lake Geneva as a business and vacation destination for yet another generation.”

The 146-room property has spectacular panoramic views of acres of wooded shoreline along Lake Como, and has brought in the outdoor surroundings with new rock and water design elements. The Ridge Hotel also offers the award-winning Geneva National Golf Club, the Crafted American Restaurant and 10,000 square feet of flexible meeting and event space. Amenities also include indoor and outdoor pools, a 12-foot outdoor fire feature, on-site health club and spa and a recently added coffee and wine bar.

Held at the United Center Sept. 21-23, 2018, the Laver Cup—a men’s tennis tournament pitting six top European players against six of their counterparts—marked the first time this major event has been held in the United States. Total event attendance was more than 93,000 people, with fans from around the world traveling to Chicago for an unforgettable experience with the game’s best players. “The Laver Cup was a huge win for Chicago,” says Kara Bachman, executive director of the Chicago Sports Commission.

 

Sports tourism in Illinois is much more than just a seat in the stadium.

 

Planners are putting wellness at the center of events.