Nearly 500 people from Illinois and the greater Midwest gathered at the stunning Palmer House Hilton Feb. 26-28 for the annual Illinois Governor’s Conference on Tourism. During the three-day event, attendees had the chance to hear from key industry officials, including an opening keynote from Carroll Rheem, vice president of research for Brand USA; a luncheon talk on crisis management and tourism security from Dr. Peter E. Tarlow, founder and president of Tourism & More; and an address by Cory Jobe, director of the Illinois Office of Tourism, at the closing breakfast. Dynamic, thought-provoking breakout sessions included topics like pitching your destination to the media, secrets to better selling and creating a video marketing strategy. On Tuesday evening, a networking after-party at the SNL Experience inside Museum of Broadcast Communications was a hit.
On March 6, nearly 200 meeting planners, event producers, experiential design experts and vendor partners gathered at Loyola University Chicago’s Damen Student Center to talk cutting edge tech trends, explore new educational topics and connect with friends old and new.