• More Than 250 Businesses Join Choose Chicago's Tourism Initiative

     
    POSTED June 5, 2020
     

Jumpstarting tourism in cities across the country will be more complicated than simply opening doors again – especially in cities with large populations like Chicago. However, working together proves more effective, and in Chicago, more than 250 businesses are banding together to join Choose Chicago’s new initiative, Tourism & Hospitality Forward. It bolsters a safe reopening that encourages tourism as well as meetings and events in the city.  

“Our collective goal is to be an industry leader in organizing and hosting responsible meetings, and, in doing so, to be a resource for our meeting planner community,” says Glenn Eden, board chair of Choose Chicago.  

Choose Chicago is working with Chicago Mayor Lori Lightfoot to work toward a safe reopening when the time comes, coupling economic recovery with local and national health and safety guidelines. As new knowledge about the COVID-19 pandemic emerges every day, the initiative is committed to keeping its plans flexible.  

Some of the initiative’s goals include driving local engagement, leisure travel, and the booking of meetings and events. “The procedures we put in place will in fact be a sales tool for our sales teams and partners,” Eden says.  

Another part of Tourism & Hospitality Forward’s pledge is businesses working together to “create unique and novel ways to leverage all of the city’s dynamic neighborhoods and authentic assets,” by spreading the love to all corners of the city. Businesses will focus on taking a collaborative approach to encouraging tourism, as varied individual efforts will not be as effective as a united, collective effort. Cross-promotion will be important as well.  

By joining the initiative, businesses have access to resources and webinars that are specific to their own reopening. For example, a webinar focused on museums and attractions had representatives from New Orleans, Berlin and Houston, “discussing their opening experiences, best practices and lessons learned.” This way, Chicago businesses can learn from others and push forward.  

“In the short-term, [the initiative] is most focused on reopening and welcoming our customers and guests back fully-prepared and with their safety and confidence our number one priority... We know how important this will be for the long-term viability of Chicago as not only a preferred destination, but one of the most responsible," says Eden.

SCS Global Services (SCS), a third-party environmental and sustainability certification, auditing, testing, and standards development, has launched its Zero Waste Standard, “Zero Waste for Events.”

 

The Hilton Dallas Lincoln Centre completed its $24 million renovation of the entire hotel and conference center. Renovations began in 2020. 

The North Dallas conference center hotel renovation includes a full redesign of all 503 guest rooms, lobby and public areas, and food and beverage outlets. Additionally, the hotel’s 55,000-square-feet of meeting space was updated with new furnishings, technology upgrades, and the addition of a new 6,600-square-foot Lakeside Ballroom. 

 

Anchorage is a city like none other—making it a popular choice for hosting meetings and events.

Through the tall windows of the Dena’ina Civic and Convention Center in Anchorage, meeting attendees can gaze out toward Cook Inlet, which stretches all the way to the Gulf of Alaska and toward mountains—some snow-capped—representing several ranges. They may even see an eagle fly by or see one of the 1,500 moose that are said to roam Alaska’s largest city. It’s easy to see why it’s said that Anchorage is a city like none other in the United States.