• W Chicago – City Center Unveils New Designs and Renovations

     
    POSTED April 10, 2018
     

Set in Chicago’s Financial District, W Chicago - City Center, 172 W Adams, will unveil Phase 1 of its renovation this month.

This contemporary hotel will introduce a new lobby and restaurant, and Midland Social Club, named after the building’s original use as The Midland Club.

“With this renovation we set out to disrupt the norm, while staying true to Chicago’s history,” said Brendan Tsukiyama, general manager, W Chicago - City Center. “Our twist on the narrative will provide guests with the VIP experience in Chicago, unlike anything they’ve ever seen before.”

The entry into the hotel pays homage to The Great Chicago Fire with charred wood walls, glowing sconces, and a suspended gold bucket; a nod to Mrs. O’Leary’s Cow.

The lobby adorns an up-lit infinity ceiling, reflecting the rapid growth of Chicago.

To the left of the entrance stands the check-in area, with re-designed front desks inspired by the sculptural public art of the Loop and the Millennium Park Pedestrian Bridge.

Adjacent to check-in, a two-story back bar alludes to the hotel’s history with the infamous gangster Al Capone.

The dining area of the Midland Social Club captures the character of the Chicago streets with graffiti art commissioned by local street artists.

W Chicago-City Center offers contemporary lifestyle programming for guests, including urban-inspired cuisine, a fitness facility, a business center, meeting and event spaces and a ballroom.

The Rockford Area Convention & Visitors Bureau (RACVB) earned two awards from the Illinois Governor’s Conference on Travel & Tourism. The RACVB was awarded for the BYG2RKFD sports marketing campaign in the Best Branding Initiative category and for the Rockford Peaches 75th Anniversary events and promotions partnership in the Best Cooperative Partnership category.

 

The American Club and Kohler Waters Spa at Destination Kohler have been awarded five stars for the eighth time by Forbes Travel Guide—the highest award given by the global authority in luxury leisure and travel. Located at a premier property in Kohler, Wisconsin, the historic hotel and rejuvenating spa is a model for exemplary hospitality service.

 

A historic landmark property has been completely overhauled and transformed into a new charming Midwest meeting place.